In 2016, we celebrated our 10th Year Anniversary.
To commemorate the anniversary and as a lasting souvenir for each of our employees and future new starters, we created a bespoke gift box complete with a set of seven deluxe items. We were thrilled when Digiday got in touch to ask us how M&C Saatchi Performance welcomes their new starters! Article excerpt below:
Agencies pull out all the stops when it comes to making a good impression with new recruits. There is, after all, a talent crunch out there. Welcome kits come packed with all sorts of messaging and items carefully selected to reflect an agency’s culture, and to ensure as smooth an introduction into the newbies’ “new family” as possible. We catalogued some of our favorite American kits earlier this year; here are some of the best welcome kits from across the pond.
M&C Saatchi Performance
When M&C Saatchi hit its 10-year anniversary, it commissioned limited-edition boxes for each of its new starters, starting a tradition it has since continued. Inside each are seven objects intended to reflect the agency’s core values: daring, original, fun, persistent, curious, diverse and straightforward.
The box features seven items which individually represent one of our seven company values:
- Camera tripod – Fun
- Clay – Original
- Grow-your-own-plant kit – Persistence
- Multi-charger – Diverse
- Playing cards – Daring
- Hand designed map of local area – Curious
- Glossary of mobile terms – Straightforward
