What is Display Advertising?
Display advertising involves placing banners and other visual ad formats on websites, apps and social media sites to deliver targeted messages to users. Display ads use a combination of images, text, GIFs, and videos to stand out, and can be a great tool for driving both performance and brand awareness.
Display ads allows you to experiment with static and dynamic (still and moving) ad formats, meaning you can try new things to engage people online. Additionally, you can use a range of targeting measures to reach your ideal audience more easily.