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Webinar: Smarter
Re-Engagement

How Smart Strategies Drive
Real ROI

Days
Hours
Minutes
Seconds
Smarter <br>Re-Engagement

As user acquisition costs climb and privacy restrictions tighten, re-engagement has become both marketer’s biggest challenge, and greatest opportunity. But most brands still treat it as a cost centre instead of a growth engine.

In this session, M+C Saatchi Performance, SplitMetrics, and Moloco unpack how smarter creative, sharper targeting, and new measurement frameworks can transform re-engagement strategies into scalable ROI drivers.

You’ll learn how to:

  • Prove incrementality in a privacy-first world, without over-spending.
  • Identify the creative variables that drive meaningful return visits and conversions.
  • Build re-engagement programs that strengthen LTV without wasting spend.

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What Will
You Learn?

Retargeting done right can deliver over 160% higher conversions. The brands that win aren’t the loudest; they’re the ones that predict what users want next.

With hyper-personalization, algorithms are learning to anticipate user intent, driving not just higher conversions and sales, but also greater loyalty and lower cart abandonment.

Retargeting that respects privacy performs better. Nearly half of U.S. consumers hesitate to share data, and only 16% would if they trust the brand. Earning that trust is what drives real re-engagement.

Speakers

Arti Shah
New Business
Agency Director

Moloco
Arti is the Senior New Business Director for Agencies at Moloco, leading agency partnerships and driving growth through AI-powered performance marketing. With over 19 years of experience across Europe and APAC at companies like The Trade Desk, Foursquare, and The Weather Channel, she’s built high-performing teams and launched new markets. Arti is passionate about helping agencies bridge the gap between technology and strategy to unlock scalable growth.

Josh Kirby
Programmatic
Director

M+C Saatchi Performance
Josh is the Director for Programmatic at FYND Media. Josh oversees operations, planning, activation, organization, and output for clients. With over 8 years in programmatic, Josh brings expertise in managing tech stacks and overseeing client campaigns across programmatic platforms.

Justin Trieu
Mobile Growth
Lead

SplitMetrics
Justin is the US Mobile Growth Lead at SplitMetrics, helping clients accelerate app growth through the company’s AI-driven ecosystem. With over 15 years in digital marketing and 8 years focused on mobile user acquisition, Justin has led client success at Skai (formerly Kenshoo) and managed UA strategy at Electronic Arts. He’s passionate about leveraging ad tech and data-driven insights to drive sustainable app growth.

Megan Price
Programmatic Strategy
& Planning Director

M+C Saatchi Performance
Megan Price is the Programmatic Strategy & Planning Director for Fynd Media, M+C Saatchi Performance's programmatic division. Specializing in programmatic planning, Megan crafts results-driven strategies that connect brands with consumers. She has worked with global clients such as Audible, Soundcloud, and TickPick.

 

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