Webinar: Cracking ASO with Localization & Creative

App Store Optimization (ASO) isn’t one-size-fits-all. In a world where discoverability and downloads can hinge on cultural relevance, localizing your app storefronts and creative assets is no longer optional, it’s essential.
Join us in this Performance+ session alongside special guest Katie Desmond, Senior Media Manager at Headspace and our Global Head of ASO Lauren Park who will discuss how top apps like Headspace can win with ASO thanks to focusing on localization. From creative best practices to tailoring paid and organic strategies for regional impact, this session unpacks what it takes to rise to the top in a crowded app ecosystem.
During the webinar, you’ll gain insights into:
- Why localizing storefronts is crucial
- Harnessing cultural nuances in creative
- Tailoring local storefronts for paid media
- Mastering organic personalization