Report: The next phase of India’s e-commerce

A look at the trends & audiences for 2022

The Indian e-commerce market is projected to hit $188 billion by 2025 from $64 billion as of 2020.

This impressive growth has been propelled by the pandemic which led to a real boosted shopping momentum across new categories and audiences.

In this report we deep dived into the driving forces of e-commerce growth in India, the main trends that will affect this space in 2022 and the growing audiences that every marketer should include in their media strategy.


Discover the driving forces of e-commerce growth in India

Get to know the emerging trends to consider when planning for 2022

Read more about the new audiences that have developed

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