MediaPost Data & Programmatic Summit
As the data-driven apparatus around automated advertising and real-time targeting penetrates every aspect of media and marketing, the challenge is mastering the tactics, not the tech.
Our VP of Growth, Chris Morse, will be exploring this at Mediapost’s Data & Programmatic Insider Summit during ‘The First Party Data Plan’ panel, which he will be moderating on August 22. He will be leading the brand panelists on a discussion around how they are brands building connections with their consumers, and sourcing a number of data points to help make their campaigns valuable.
This four-day event gathers leaders from across the industry to share growth-driving tactics and put data at the center of conversations. It explores the evolution of digital advertising, looking at the ways in which advertisers are now targeting outcomes, not just impressions.
To schedule a meeting with us at the event, email Chris Morse at Chris.firstname.lastname@example.org